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How to advertise your business on ChatGPT in 2024

· 5 min read
Kirill Demochkin
Yuriy Natarov

hintloop ads | how to find customers on ChatGPT

When ChatGPT's popularity skyrocketed in 2024 to over 180.5 million users, businesses sought a way to tap into this growing market. Before, chatbots used to be a go-to solution for instant communication with your clients, when they answered FAQs in consumer-friendly format. Now, ChatGPT is the ultimate platform for contextual advertising that combines cost-effective programmatic ads and hyper-relevant micro-influencer marketing.

In this article you will learn how to increase sales by running ads in GPTs.

Key Takeaways​

  1. ChatGPT is a popular AI chatbot by OpenAI that has more than 180 million active users.
  2. Users can create and share customized ChatGPT-powered chatbots on the GPT Store.
  3. Hintloop empowers businesses to drive sales by running ads in popular GPTs.
  4. Ads in ChatGPT enable you to reach your customers exactly when they need your product.
  5. Your business can prepare for the cookieless future with campaigns in chatbots.
  6. Ads in Generative AI chatbots are a cost-effective alternative to influencer marketing.

Featured in this article​

1: Understand if running ads in GPTs is right for your business​

If you use programmatic advertising such as Google Ads, Reddit Ads, TikTok Ads, Meta Ads, etc. to advertise your business or you pay influencers to promote your products, then your business can benefit from running campaigns on ChatGPT Store.

ChatGPT is a popular Generative AI chatbot create by OpenAI in 2023. In 2024 the number of active users on the platform surpassed 180 million as reported by OpenAI.

Moreover, in 2024 all ChatGPT users got access to the GPT Store, a platform where users create and share customized chatbots for various tasks like finding recipes, playing trivia, studying for exams, and much more. These custom GPTs span a wide variety of categories and answer user requests using information from the conversation history and auxillary sources. Their ability to understand exactly what the user needs at all time makes them ideal for serving hyper-relevant ads that reach customers at the right time.

Hintloop works with creators of popular GPTs such as DALL-3 Ultra (ranked #5 on the GPT Store in the image generation category) to help businesses increase sales by finding customers on ChatGPT.

2: Post your first Ad in ChatGPT​

Let's learn how you can run your first ad on hintloop!

2.1 Create a hintloop account​

First things first, head over to hintloop ads and create a free account. Next, Click "Manage Budget" and top up your balance. We use Stripe to secure your payments.

Configure your ad​

Click "New Campaign" to create your first ad.

Hintloop Ads enable you to control how and when your ad is shown.

Here is the current list of all available settings:

  • Ad Title: This title is shown on your hintloop ads dahsboard. Only you will it.
  • Ad Text: This is the text that is shown in GPTs to your customers. This field cannot be updated after the ad passes moderation.
  • URL: This is the website you want to promote. This field cannot be updated after the ad passes moderation.
  • Target User Language: This is the language of your ad.
  • Target GPT Topics: These are the categories of GPTs that will show your ad.
  • CPM in USD: This is the price per 1000 impressions. The minimum ammount is $5.
  • Daily Budget: This is the hard cap on the amount of money your ad can use each Daily.
  • Campaign Duration in Days: This is the number of days when your ad is show in GPTs.
  • Daily Views Limit per User: This is the maximum number of times a single user will see your ad each day.

Click "Create" and wait for your ad to pass moderation. If there is an issue, our team will reach out to you.

3: Track the performance of your Ad​

Once your ad is running hintloop tracks impressions, clicks, CTR, and cost.

Click "View Campaign" to see the details and adjust the ad.

Conclusion​

Now you know how to find new customers by posting ads on ChatGPT with hintloop. If you have any questions or want to see a demo of hintloop ads for your business, don't hesitate to reach out to us at team@hintloop.com

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